With a multitude of technology and tools around us, it is easy to create a video nowadays. But what about a video with quality content?
With Gloopt, there is a one-minute time span to get your message across. That may not seem like a long enough period of time, but believe us when we say one minute is plenty of time to provide high quality content. Here are a few tips and tricks:
1. Tell a Story
Your video should have an introduction, climax, and resolution, just like a story does. Many people fall into the trap of delivering a sales pitch over video, however this is the easiest way for viewers to lose interest. Your audience wants to hear what makes your product/service/knowledge/tips the best. What is the easiest way to do this? Tell a story.
2. Focus on One Topic
When creating one video, focus on one topic. Keep your content short & sweet. If viewers enjoy your video they will most likely come back to watch the next one.
With Gloopt, it is easy to create multiple videos that each have their own topic. Furthermore, multiple videos means multiple call to action statements, which leads me to the last tip.
3. Call to Action
With every effective video, there should be a call to action, or CTA. A CTA allows you not only to direct your audience to the next step (whatever that may be) but it also allows you to measure the success of your video.
Have any other tips? Share them with us!